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Infographic: Become an Agent of ROI
The mission of a modern marketer can often be a difficult one, especially when it comes to quantifying your results across marketing channels but that doesn’t mean it’s MISSION IMPOSSIBLE. If you’re a...
View ArticleWhy Content Marketing Fails
There is a lot of chatter on the interweb about how content marketing is a sure way to increase your audience and gain new customers. However, the cold hard truth is that a lot of content initiatives...
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Infographic: Tips for Expert Storytelling
Let’s say it again for the 1,000th time… Content is King! While definitely true, your content won’t rule the digital landscape unless you’re a marketer that excels as a storyteller. Whether you are new...
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Increase Your YouTube Engagment
Want to learn how to increase your YouTube engagement by 374%? Who wouldn’t right? Well, check out this awesome infographic from the team at Quicksprout to find out the best practices to implement for...
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Stretch Your Remaining Marketing Budget
Your 2014 marketing budget is probably close to exhaustion, but before it comes to a complete stop there’s time to stretch those remaining dollars and maximize ROI. To help everyone get the most bang...
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How B2B Sales Has Changed Infographic
The B2B Sales game has changed and if you are still holding firm to old-school outbound strategies you may soon find yourself far behind your competition. Make sure you’re not left in a trail of dust...
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Video Marketing Handbook Infographic
Are you looking for ways to give your marketing a huge boost in terms of ROI? If you answered yes, then you should seriously consider incorporating video into your content marketing strategy! Check out...
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In the News: Autodemo launches new product based on growth in infographics,...
by Rachel Aretakis Reporter/social engagement coordinator-Business First There’s been a shift in the way consumers buy products. Before, marketers had more control over how consumers received...
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What’s Influencing B2B Tech Buyers Infographic
B2B marketing has changed, but it’s still very much all about the relationship. As content marketing and social media continue to grow ever popular it will be only more important that companies become...
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Video: The New Face of Content Marketing
Video is the new face of content marketing and will only continue to evolve into an even more engaging format as we move into the future. That’s why if you aren’t already taking full advantage of the...
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The Science of B2B Online Marketing
There are a ton of moving pieces that make up B2B online marketing campaigns, and if poorly executed they can seriously impact a campaign’s success. That’s why we love this infographic that breaks down...
View ArticleHow to Tell Your Story in 2014
If you have ever spent any time on our blog, you know we love a great SlideShare presentation! Today’s SlideShare is all about storytelling and how to adapt your approach so that it better aligns with...
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Infographic: Cranking Your Content Up to 11
If we need that extra push over the cliff, you know what we do? Put it up to eleven! While this is content marketing and not an in your face rock show straight out of This is Spinal Tap, cranking it up...
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What Social Media Platforms are Best for Business
When it comes to being present and engaged on social media it can feel overwhelming at times for B2B and B2C businesses to know where they should focus their efforts and attention. There may be a need...
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Are You Getting the Most from Your Content?
Your company’s content demonstrates your expertise and provides an excellent opportunity to reach out to your clients and prospects. Perhaps your CEO was quoted in a respected publication. Or your...
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Get in “The In Crowd” with Influencer Marketing
You have probably heard a lot of the talk on “influencer marketing” in recent months, but you might be questioning how it can benefit your brand or what it even is really? Digital influence is defined...
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The Incredible Power of Visual Content
We have all heard the old saying ” A picture is worth a 1,000 words” and now more than ever in terms of content marketing does that statement ring true. People are turning their attention away from...
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Want to Improve Your Blog’s Readership?
Do you have a blog? Are you experiencing difficulties growing your audience? If you are don’t fret, like Rome a great blog will not be built in a day. It takes a lot of time to cultivate a blog,...
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A Visual History of Content Marketing
Most of us would probably say that content marketing is a fairly new phenomenon with the way it has dominated the world of marketing in recent years. In reality though, content marketing has pretty...
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How Inbound Marketing Works
Did you know that the average cost per lead with inbound marketing is 62% less than outbound marketing? To be totally honest, we weren’t even aware that the difference was that big until we stumbled...
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